Recently Rappers Rick Ross & Lil Wayne lost endorsement deals by Reebok & Mountain Dew after lyrics surfaced and people bitched. I'm sure if the companies looked deep into the music catalogs they would have saw much more of this and not given them the deals in the first place, add on the legal troubles both of them have had and you have these guy's as your "pitch men"?
As a DJ i would never censor anyone on their music, whatever sells and all that jazz is fine. But, as corporations that are big like Reebok & Mountain Dew, would you want the consumers being led by those two? I mean, what are ya trying to sell?
